Mike's Best
I literally used to sit down and say, ‘Now let’s write a swimming pool.
John Lennon
Research Versus Doing: Figure It Out Now Or Adjust Along The Way?

Should you put a lot of effort into research or just get some basic numbers and then start creating content for your blog or website and adjust as you go along?

I’ve chosen to “adjust” as I go.

Research has a tendency to overwhelm me. Plus, nothing is left on the table after all that effort. So I’d rather create and adjust to make each new post or podcast better and more targeted based on actual traffic to my site.

Listen!